The Betty Crocker Secret to Email Marketing that People Want

by Sonia Simone
Editor’s note: The original version of this post was published on March 19, 2010. You’ve heard it a thousand times: the money’s in the list. If you’re serious about your digital business, you need to build a list of people who are paying attention to you, typically an email list. So, how do you get people to sign up for your email newsletter? You probably already know the ...Read the full article