Brands press play: Why the right music selection still matters

Gabe McDonough is an executive producer at bi-coastal music services agency, MAS. When you’re a music supervisor, there’s always a bittersweet moment when someone else gets to a song you’ve been pitching first. I got that pang when I saw post-pop, hypercolor electronic musician Sophie’s track “Lemonade” turn up in a McDonald’s ad a few weeks ago. I think it’s great.Read the full article

McDonald's: Lemonades

Get together with the refreshing new real lemonades from McCafe, made with no artificial flavors. Music: Lemonade by Sophie

Feist 1234 Apple iPod Nano - septembre 2007

pub apple 2007

McDonald's Ad "Victory" (Mutantes - Minha Menina)

Advertisement for the 2008 Summer Olympics sponsor McDonald´s. Video created by DBB ( Song by Mutantes - Minha Menina (