The Case for Using an Online Persona

by Michael Kwan
Many people have the dream of making money from blogging. Many people have the dream to become full-time bloggers, finally quitting their day jobs to live the dot com lifestyle. Maybe that’s why you’re here reading John Chow dot Com. And while both John and I are pretty public about who we are and what we do, there are many successful bloggers who aren’t exactly who they say they are.Read the full article