What I Learned About Conversion Optimization from a Dating Profile

by Brian Massey
Brian Massey does a live markup of an OK Cupid dating profile using the same criteria that he uses when critiquing a business landing page. Conversion Sciences employee Megan Hoover has agreed to be the test subject, using conversion optimization techniques on her dating profile. Subscribe to this Series There are five key takeaways that you should consider on your landing pages. 1.Read the full article