Twitter Mishaps: The Infamous, The Insensitive, and the Unfunny

by Christopher Jan Benitez
“There is no such thing as bad publicity,” as the saying goes. However, there is such a thing as a PR nightmare. This bad dream is the type that, even after years have passed, remains in your memory like carpet stain. Try as you might scrub it out from your mind, it will always be there as a reminder of this one terrible thing that happened a long time ago.Read the full article

  • American Apparel, Gap Blasted for Hurricane Sandy Ad Fails - 17 readers, 485 Tweets - Clothing brands appear to have committed the biggest brand fails of Hurricane Sandy, with both American Apparel and Gap forgetting that death and loss make a poor springboard for promotional messaging.