At the Media Center at MarketingSherpa Email Summit 2015, we interviewed your successful brand-side marketing peers, along with researchers and industry thought leaders. One interview stuck out from the rest because we interviewed someone who’s title was ‘customer.’ Jill DAmato, the wife of our own Brian DAmato, Senior Vice President of Partner Solutions, MECLABS Institute ...Read the full article
Email Marketing from the customers’ perspective.
72% of American adults prefer companies to communicate with them via email. Jill DAmato, a consumer sat down with Daniel Burstein Director of Editorial Content for MarketingSherpa in the Media Center at the MarketingSherpa Email Summit 2015 to discuss how customers view email marketing tactics and the ways they prefer to be communicated with.