How to Make Paid Search Decisions that Won’t Sabotage Your Success

Posted by xzonnia I once had a client who demanded we book him a banner takeover of Another time a client (intentionally) commented out the tracking pixel from his ecommerce site, then was infuriated that recorded revenue was down. One client—and I’m not making this up—was so worried the Russian mafia was competing with her for top position on Google that she cre ...Read the full article