Twitter Publishes 122-Page Customer Service Playbook For Brands

by Martin Beck
Complaining about poor service on social media might be the new national pastime. But most brands are still doing a poor job of responding to consumer complaints, especially on Twitter where most of the action is taking place. According to Social Bakers, brands answered fewer than 30 percent of the seven million questions asked of them on Twitter in the second quarter of 2015.Read the full article