Undercurrent: An autopsy of a once-hot agency’s demise

by Shareen Pathak
“They’re smart as hell and massively talented” is how one agency CEO described it. Be that as it may, Undercurrent, the 8-year-old strategic consulting and advisory firm, officially closed its doors last Friday, only a few months after a much-hyped sale to crowdsourced product company Quirky. It caused, as expected, an outpouring of affection on Twitter for founders Josh Spear ...Read the full article