Headway Digital Launches NativeWay, Its New Native Ads Tool Suite

Headway Digital has launched NativeWay, a native advertising platform that combines display, video and mobile solutions using programmatic buying. NativeWay is integrated with Headway Digital’s existing programmatic buying platform. Here’s how the company describes the three-pronged approach in its announcement: Native Display Ads … dynamically displays a marketer’s ad to fi ...Read the full article