Why this is the most difficult (and fun!) time to be in marketing

One reason I am differentiated as a marketing consultant and writer is that I’m old … it helps me connect the dots between decades and generations, between trends and fads. That’s my story and I’m sticking to it! And as one of the more senior members of the blogging world I can say with confidence that this is the most difficult time to be in marketing over the past 30 years, ...Read the full article