Pattern matching

by Seth Godin
If it was a good idea to do X, then it's a good idea to do Y. When this statement is true, it's almost irresistible. Not the obvious similarities on the surface, but the deep comparisons, the resonant influences, the patterns that a trained insider sees. That's what makes a VC or an HR person appear to be a genius. They find useful patterns and they match th ...Read the full article