Is the Google Phantom 2 Update based more on user experience?

by Russell O’sullivan
In the search world we have all become accustomed to the continued algorithm updates that are rolled out, trying to make sense of them, being proactive and reactive (mobilegeddon being one) and in some cases being agile enough to change where needed so our pages and domains don’t lose their rank and traffic when it comes to the mighty Google.Read the full article