You’ll Think This B2B Instagram Ad Is Awful, but Then You’ll Realize It’s Genius

A tech bro wearing a top hat and holding a wand. A startup t-shirt. A truly terrible slogan: “Something magical is coming. #marketing.” My first thought is that this ad wants to be mocked in the comments, like so many other sponsored Instagram posts that came before it. For a few seconds, I almost believed this was a parody. But at the same time, it appeared to be working.Read the full article