The race to the single platform has begun: Who will finish first, and who won’t finish

By Pat McCarthy, SVP, Corporate Marketing, AppNexus. The opinions included here are his own and do not reflect those of AppNexus. Earlier this year, Terrence Kawaja, well-known investment banker and ad tech divinator, rattled many nerves when he predicted an imminent wave of consolidations and failures in the ad tech sector.Read the full article