Facebook’s Ad Platform For SMBs Has Come a Long Way, But Still Has Room to Grow

More and more local businesses are turning to Facebook to launch hyperlocal ad campaigns. And for good reason — Facebook has around 1.5 billion monthly active users, and over the past year alone, has greatly enhanced its SMB ad offerings including the launch of Local Awareness Ads last October. As a relatively young ad medium, though, Facebook hasn’t really mastered the game y ...Read the full article