Inside Walmart-owned Asda’s big ambitions for video

Walmart-owned U.K. retailer Asda has big ambitions for cementing its role as a media owner, and original video content sits right at the center. The supermarket and media owner, which has 525 stores across the U.K. and employs more than 170,000 people, can now boast its own in-store radio station, magazine, a grocery site that receives well over 3 million monthly impressions, ...Read the full article

HOW TO: Baking Cupcakes with Zoella!

Zoella joins us in the kitchen to bake some lemon zest cupcakes - perfect for Easter! You can see the full cupcake recipe and ingredients here - Go and check out Zoe's channel at Extras: Bunny Rabbit Lamp - Flour Sifter - Slogan Milk Carton - Stainless Steel Mixer Bowl - Bunting - Bake Bookends - Stay tuned - we have new videos every Friday!

#ad | HOW TO: Bake Strawberry & Cream Cupcakes with The SACCONEJOLYs!

Anna Saccone and her daughter Emilia show us how to bake Wimbledon inspired strawberry & cream cupcakes! You can see a similar recipe here: Make sure you get your fresh British strawberries and cream in time for Wimbledon! Check out Anna's channel here: If you try this at home be sure to tweet us a picture! @mumseyeview This video contains a paid for advertorial.