Facebook Might Drive More Traffic than Google: Should You Care?

by Kevin Shively
Facebook and Google are in a constant tug-of-war for publishers’ affection. Even if you’re not with a publishing company, as a social marketer, this is a battle you want to pay attention to. Understanding the ebbs and flows between the two largest content discovery mechanisms can mean the difference between success or failure as a marketer. New research from Parse.Read the full article