Get Your Fans to Share Their Love: What Every Brand Can Learn From GoPro

We’re not just a camera anymore. We’re an enjoyment platform for people around the world to watch. — Paul Crandell at Ad Age’s 2014 CMO Strategy Summit Imagine if your audience enthusiastically took over your brand’s promotion. Engagement and customer retention/loyalty — two of B2C marketers’ top content marketing goals — would be through the roof.Read the full article

16 must-see GoPro videos

The first GoPro came out in 2004. Since then millions of people have used the multipurpose cameras and accessories to film everything from skydiving to water skiing to kitten rescues. Here are 16 incredible moments captured with GoPro technology.

GoPro: New York City... A Day in the Life - Starring Skate Legend Ryan Sheckler

Shot 100% with the HD HERO2® camera & Wi-Fi BacPac by What would you do with 50 GoPros at the touch of a button? World- renowned skateboarder, Ryan Sheckler, shares his idea: an epic run from the top of the Manhattan Bridge to the storied Lower East Side skate park in New York City. 0:22 Preview Video w GoPro App 0:54 Remote Control Camera 1:32 Photo Burst Mode 2:12 Multi Camera Control Music Frankie Numi "On & On" from the Ep N.E.A.B Link to Buy: Sleep Disorders Records:

Marriott + GoPro: Adventures in Aruba

Your adventures in Aruba are unforgettable. Capture them all with a GoPro! Marriott invites you to test drive that all-new HERO4 at your next stay at the Aruba Marriott Resort. For more information, visit: