Data-Driven ROI & Avoiding the Creep Factor – September 10 Webcast

The latest technology can track a consumer from one device to the next, one search to the next, creating a wealth of individual search information. This rich data gives marketers the ability to develop a unique on-site and off-site retargeting program for each consumer’s next purchase move. But, how do you take advantage of all this information for marketing purposes while r ...Read the full article