Personalizing the Omni-Channel Ecommerce Experience

Published 3 mins ago 18 It probably won’t come as huge surprise that many organizations—whether B2C or B2B—still don’t engage in even the most basic levels of personalization in their engagement marketing activities. It’s important to realize that the industry is moving (some faster than others) from a multi-channel to an omni-channel ecommerce experience.Read the full article