Why Young CPG Brands are Really Effective at Social Media

Young CPG brands are chipping away market share from established giants. This post reveals three strategies changing how CPG brands build loyalty and drive purchases. Back when I worked at a digital agency, I grew tired of three words: Dollar. Shave. Club. From clients selling barbeques to beauty products, everyone wanted to copy their viral success.Read the full article

Pedigree – First Days Out

First Days Out é um projeto da Pedigree® que conta a história real de dois ex-presidiários que buscam recomeçar suas vidas e dois cachorros à espera de adoção. Eles são convidados a adotar os cachorros, o que acaba resgatando a sua autoestima e ajudando no processo de reintegração à sociedade. First Days Out is a Pedigree® project telling the story of two ex-convicts trying to get their lives back on track and two dogs waiting to be adopted. They're invited to adopt the dogs, and the pets end up boosting their self-esteem and helping to ease their reintegration into society. http://firstdaysout.com Compartilhe/Share: #feedthegood

Expert Series - Brand Monitoring

Our own Alyssa Kritsch (Hootsuite's social media campaign coordinator) stops by the studio to share her tips on brand monitoring with Hootsuite. Hootsuite is the most widely used platform for managing social media, trusted by more than 800 of the world's Fortune 1000 companies. Sign up for Hootsuite for free! https://hootsuite.com/plans

  • The cutting edge of care

    fortune.com - 10 readers, 181 Tweets - A hit YouTube video launched Dollar Shave Club into the minds (and medicine cabinets) of men everywhere. But the company is just getting started.