A Powerful New Tool In The Local Business Toolbox: Content Marketing Is Going Native

by Will Scott
Yes, content marketing is definitely a buzzword. But all it really means is that custom content — that kind of tailored information that tells the real story of a local business — is what consumers really want. In fact, 78 percent of chief marketing officers see custom content as the future of marketing, according to the latest statistics from Demand Metric.Read the full article