5 charts: The 2015 back-to-school season saw record mobile search, spending

September is underway, meaning kids’ days are busier and parents’ wallets a little emptier. For retailers, the 2015 back-to-school shopping season is largely in the books — Deloitte data shows that 74 percent of back-to-school shopping is completed by the time the semester starts. This year, cross-channel shopping and researching reached a peak.Read the full article