Video Ad Report: Majority Of People Who Saw A Super Bowl Ad This Year Watched It Exclusively Online

by Amy Gesenhues
Just in time for the first game of this year’s NFL season, video metrics company Unruly has released a Super Bowl XLIX report that shows more than half of the people it polled – who had seen a Super Bowl XLIX video ad – said they watched the ad exclusively online. To evaluate engagement data for Super Bowl XLIX video ads that aired during the big game, Unruly polled 1,200 people.Read the full article