From blink to buy to virtual chicken: A designer imagines the future of native

The future is here. Well, almost. Native advertising has staked its claim in the digital ecosystem. But as the Internet of Things becomes less of a pipe dream and more of our (augmented) reality, the number of platforms and settings for native ads and sponsored content is about to explode. To find out what that means for the consumer experience, we talked to Adam Kleinberg, d ...Read the full article