Blockbuster Marketing: Lessons From Hollywood's Mega-Earners [Infographic]

The highest-earning movies capture their audiences before, during, and after the story unfurls. You can, too. Here's what marketers can learn from blockbusters, according to a Column Five and Marketo infographic. Promote strategically. "Take a hint from the big box-office hits: create a promotion strategy that's engaging and innovative," state Column Five and Marketo. "Be social.Read the full article