Seven Things That Make Consumers Distrust Brand Websites

Consumers say content errors and inaccuracies are the top issues that make them distrust a company's website, according to a recent report from Neustar and the Ponemon Institute. The report was based on data from a survey of 750 adults living in the United States (52% women; 48% men). Some 91% of respondents say they do not trust websites that contain errors and inaccuracies.Read the full article