News Corp To Buy Video Ad Tech Platform Unruly For Reported $90 Million

by Amy Gesenhues
Video ad platform Unruly announced today it is being acquired by News Corp for a reported $90 million cash payment, with an additional $86 million contingent upon performance objectives. In a statement announcing the acquisition, News Corp CEO Robert Thomson said UK-based Unruly will complement News Corp’s traditional editorial and commercial expertise with insight into how ...Read the full article