FMTC Rolls Out a Much-Needed Data Feed Cleanup Tool

by Geno Prussakov
Data feed — a file (.CSV, .XML, .XLS or any other type) that lists a merchant’s product information which merchants provide to affiliates enabling them to feature the merchant’s products right on affiliate-built websites [more here]. Cleanup — the act or process of cleaning up [source]. Unclean data feeds have been an ongoing problem.Read the full article