Not Just Ads, iOS 9 Content Blockers Can Also Block Analytics

by Ginny Marvin
Though they’ve been dubbed “ad blockers,” it’s not just ads that marketers and publishers have to worry about with iOS 9’s new content blockers, many of these new apps are also designed to shut out analytics and other trackers in Safari. Many of these content blocking apps have a Block Trackers setting that will keep analytics tags and other tracking pixels from firing when ...Read the full article