12 Conversion Optimization Trends That Are Completely False

by Neil Patel
Conversion optimizers are great people. But sometimes, they begin following misleading trends, spreading myths, and believing lies. Some popular study or a well-known blogger comes out with some “new advice” or “shocking result,” and suddenly, people are doing things that could be hurting their conversion rates, skewing their test results, or distracting their focus on conversion optimization.Read the full article