Bloomberg’s 60-person creative agency is branching out

by Shareen Pathak
Since Bloomberg launched its internal creative agency six years ago, the team has touched almost every part of the company’s business — working on branding, content and video. But this week, it’s coming out with new work — and it’s for a paying client. The agency is unveiling a giant out-of-home campaign for Morgan Stanley outside the bank’s headquarters in Times Square this week.Read the full article