Customers Need To Be Part Of The Advertising Conversation

Some say that sales was the first real profession. I don’t think that’s true. I believe that it was advertising. After all, you can’t sell people something if they don’t know you have it, even if it’s something they really need. As civilization evolved, so did the methods of advertising. The man on the corner loudly broadcasting that his apples were the finest of the season ...Read the full article