The Story of Content: New documentary charts the rise and rise of content marketing

September 19, 2015 by trevor Leave a Comment Content marketing continues to grow like crazy, with one research report boldly predicting that by 2019 it will become a 300+ billion industry. A growing number of brands – ranging from small businesses through to large organisations – are successfully evolving into publishers; instead of body-slamming the public with paid-for a ...Read the full article

Documentary- The Story of Content: Rise of the New Marketing

For more info: Technology has changed the game. Consumers can ignore advertising and marketing at will. To break through the clutter, brands need to tell remarkable stories worth listening to and become the media in the process. The Story of Content: Rise of the New Marketing, a new documentary by the Content Marketing Institute, is the first comprehensive film of its kind for the industry. It explores the evolution of content marketing through the eyes of the world’s biggest leading brands such as Red Bull, Kraft and Marriott; and marketing influencers, including Joe Pulizzi, Ann Handley, Scott Stratten, Jay Baer and more. Featuring case studies from early pioneers to today’s marketing innovators, you’ll learn how content marketing has been–and will continue– to change business and media forever. FOR TONS MORE advice & education http://www.contentmarketinginstitute.... SUBSCRIBE TO OUR EMAIL LIST! http://info.contentmarketinginstitute... LET'S CONNECT! Twitter ► Google+ ► Facebook ► Linkedin ► Slideshare ►