Google brings you closer to your customers in the moments that matter

by Rob Newton
Mobile has changed the game for both consumers and brands. Consumer expectations for immediacy and relevance are higher than ever, and successful brands are those that connect with people in the moments that matter most to them -- the I-want-to-know, I-want-to-go, I-want-to-do, and I-want-to-buy moments. Google is a company built on meeting people’s needs in the moment.Read the full article