Not Your Grandma’s Couponing: How to Modernize Your Coupon Strategy

This post was originally published at Kissmetrics If the term “couponing” conjures images of your grandma clipping tiny newspaper squares or “extreme couponers” toeing the hoarder line, then you have a pretty antiquated take on it —chances are your business does, too. When it comes to digital couponing strategies, many companies are stuck in the Dark Ages, basing digital ta ...Read the full article