Scaling Social Media Across Many Locations With Whole Foods Natanya Anderson

by Eric Enge
Natanya Anderson is the Director of Social Media, CRM, and Customer Care at Whole Foods Market. Today’s post is the transcript of an interview in which Mark Traphagen and I spoke with her to learn about all the cool stuff Whole Foods is doing in social. Eric: Can you discuss the objectives for Whole Foods in social media? Natanya: For us, there are three components.Read the full article