Fun and Games (and Marketing): Loaded Questions' Eric Poses on Marketing Smarts [Podcast]

Eric Poses is owner and president of All Things Equal Inc., a company that develops, markets and distributes dozens of popular games, including "Loaded Questions" and the "Awkward Family Photos" board game. In 1997, Eric embarked on a 16-week, cross-country drive, selling Loaded Questions to retailers out of the trunk of his car.Read the full article