Twitter Rolling Out Buy Now Buttons Widely With Shopify, Demandware & Bigcommerce Partnerships

by Martin Beck
It’s a buyer’s market for Twitter Buy Now buttons. Twitter announced a big rollout of its e-commerce effort today, partnering with Bigcommerce, Demandware and Shopify in integrations that will greatly increase the number of merchants who can sell directly within user timelines. Twitter has been testing its Buy button for more than a year, tinkering with ways to entice peopl ...Read the full article