How Does Uberflip’s Hana Abaza MAKE Marketing Magic? #MPB2B

by Ashley Zeckman
Individuals that are new to B2B marketing often make the mistake of marketing to target businesses, instead of the individuals within the business. Unfortunately, more seasoned marketers are sometimes guilty of the same blunder. Understanding how best to target and personalize marketing isn’t always easy, and can require additional training and direction from industry experts.Read the full article