Ad Blocking: The Real Economic Impact on Small Video Publishers

by Greg Jarboe
At last week’s IAB MIXX Conference, there was a session entitled, “The Economic Impact of Ad Blocking: Exploring the Human Costs of an Industry Problem.” IAB President and CEO Randall Rothenberg called on three independent publishers to share how their livelihoods are being damaged by “ad-blocking profiteers.Read the full article

Stephanie Jaworski, iFood Media LLC/Joy of Baking.com on Concerns of Ad Blocking

Stephanie Jaworski Owner, iFood Media LLC/Joy of Baking.com, shares her thoughts on Ad Blocking and its potential harmful effects on small publishers and the diversity of content on the web.


Sandy Pelland, MomLifeTV.com on How Ad Blockers Will Have a Detrimental Impact on her Business

Sandy Pelland, CEO & Founder, MomLifeTV.com shares her thoughts on Ad Blocking and its potential harmful effects on small publishers and the diversity of content on the web.