B2B Marketing Technology: Top Tools, Objectives, and Challenges

Nearly two-thirds (65%) of B2B companies say they plan to increase their marketing technology budget in the near future, according to a recent report from Informatica, Dun & Bradstreet, and Ascend2. The report was based on data from a survey of 135 marketing, sales, and business professionals who work at a wide a range of company sizes.Read the full article