‘A delicious slice of pie': QVC’s surprisingly successful mobile play

Despite skepticism over whether home shopping network QVC could survive as e-commerce, CEO and president Mike George has grown the company’s value from $6 billion to $9 billion since he joined in 2006. The growth is a result of George’s attention to the importance of making QVC a “flagship experience” across desktop, mobile and tablet — not just TV. During a keynote session at the 2015 Shop.Read the full article