Email Newsletters vs. Content Notifications: A Head-to-Head Comparison

by Beth Hayden
Remember when email newsletters were the latest, greatest thing in online marketing? Remember when you could add a form to your sidebar that simply said, “Sign up to receive my newsletter” and people would join your list in droves? Unfortunately, those days are over. In today’s overcrowded online market, getting email subscribers is a lot more complicated than it used to be.Read the full article