#Pubcon Day 3: Marketing to New Generations of Searchers

by Matt Southern
Following an elegant evening at the US Search Awards, the third and final day of Pubcon Las Vegas kicked off with a similar theme as the day before. Algorithms and engines took a back seat during majority of this year’s sessions, with a renewed focus on real human searchers. In addition, there are new generations of searchers coming up with radically different expectations.Read the full article