For die-hard ChapStick fans, there’s now an e-commerce store

ChapStick, a CPG company that has been around for 135 years, may seem like the most plain vanilla of brands, yet it has a loyal following of outspoken fans who not only fear chapped lips but love the brand’s limited edition flavors. After seeing fans flood ChapStick’s Facebook feed searching for obscure flavors like Vanilla Mint, or Cake Batter, ChapStick’s parent, Pfizer Cons ...Read the full article