Merging SEM and PR Fundamentals to Put Your Brand at the Forefront of Digital PR

You’ve got the product, you’ve got the service, and you’ve also got a team of intelligent minds covering the operational and promotional efforts. So, what’s keeping your brand from being top-of-mind when consumers have a need you can fulfill? If you haven’t implemented a solid digital PR strategy, you need to fill that hole, sooner rather than later.Read the full article