Infographic: How the Best Brands Use Snapchat

by Amanda Walgrove
Brands approach Snapchat the way most people over 25 approach Snapchat: You know it’s a big deal, but you aren’t really sure what the hell you’re supposed to do with it. Don’t feel too bad, though—even Snapchat isn’t sure what to do with itself at the moment, having just shut down its original content-focused Snap Channel. Despite the confusion, most companies want to be active on Snapchat.Read the full article