The Google Analytics Audit You Didn’t Do

Estimated reading time: 4 minutes, 30 seconds Another Audit, really? Yes, really. Because this is the Google Analytics Audit you didn’t do. Based on the hundreds of Google Analytics accounts I’ve seen working with SMB’s and large corporate brands – this audit is necessary. In a world where analysts and marketers jumps from one shiny new thing to the next, the basics are sa ...Read the full article